Here are the milestones achieved: Blupura is Always Cooler!
A year of growth, innovation, and success: we will hardly forget 2023, during which we achieved countless milestones, driven by strong enthusiasm and the will to increasingly meet the evolving needs of our customers. 3, 2, 1, let’s start the recap!
Successful rebranding and a new brand identity
A new brand, the same passion: the Blupura team embarked on an ambitious rebranding project, launching a new logo accompanied by a new tagline that reflects the company’s continuous evolution through a contemporary and minimalist design. Blupura is Always Cooler!
New products launched: Rock, Rebel, and Blutron
From the compact Rock dispenser to the super-functional Rebel countertop model to the innovative Blutron water filters, these new products represent the utmost of high performance. Our Italian-made innovations ensure the best drinking water in any setting, from the home to the hospitality sector.
Introduction of new advanced technologies
Our commitment to increasingly innovative solutions that seamlessly integrate aesthetics, functionality, and sustainability has resulted in the introduction of cutting-edge technologies, including the new, inspectable professional boiler. These advancements not only improve the dispensers’ performance but also significantly contribute to reducing their environmental impact.
iF Design Award 2023 for Blu2Go and Unico
Blupura has received the iF Design Award 2023, one of the most important, renowned, and sought-after recognitions in the field of global design and innovation, for two of our products: Blu2Go and Unico. These products stood out for their innovative design, functionality, and quality.
Company and product certifications
Blupura has achieved the prestigious Authorized Economic Operator (AEO) status granted by Customs Authorities. This official recognition not only confirms and strengthens our position in international trade but also underscores compliance with stringent customs regulations and the highest safety standards. This allows us to provide timely and convenient services. Furthermore, our products have obtained prestigious NSF Reg4 and WRAS certifications, indicators of maximum quality and safety.
Global presence through participation in industry events
Trade fairs represent a valuable opportunity to establish new connections. Throughout our events in 2023, we seized the opportunity to present our latest product innovations and share our vision with an expanding audience, further consolidating our global presence. Aquatech and HostMilano stand out as particularly noteworthy events among our engagements.
AquaAward winner in the categories of Best Marketing Campaign and Best Website
During the recent WaterCoolers Europe fair, Blupura won the prestigious AquaAward in two categories: Best Marketing Campaign and Best Website. These recognitions not only validate the efficacy of our marketing strategies but also highlight the originality and positive impact of our new website.
As the new year unfolds, we are preparing to tackle the challenges ahead with renewed energy! In January 2024, we will kick off our fair tour by taking part in the World of Coffee trade show in Dubai, an extraordinary opportunity to strengthen existing relationships and establish new ones in a globally significant context. We eagerly anticipate presenting our latest innovations and exploring new market perspectives together!
#AlwaysCooler
